Over the years I've heard that my social media marketing model doesn't work. That I'll never be able to vacation and supporting all those client is impossible without a receptionist, account manager, salesperson and a hefty (if ineffective) traditional marketing budget.
Curiously a number of those Sage VARS who told me how stupid my business model was are no longer in business. They've merged, consolidated or just left the business altogether.
And while the label "social media" is a bit faddish -- I'm still convinced that non-traditional marketing that keeps you in constant touch with your prospects and clients is THE way to go.
For those Sage VARS/Consultants who haven't figured this out - keep on using those tired tactics and ridiculing those that you've yet to try. Makes life easier for the rest of us.
Wayne Schulz
http://www.s-consult.com
cell - 860-516-8990


